MANDOLFO, MARCO
Ambient UX Research: User Experience Investigation Through Multimodal Quadrangulation
2020-01-01 Mandolfo, Marco; Pavlovic, Milica; Pillan, Margherita; Lamberti, Lucio
Better off alone? An analysis of behavioral characteristics of electronic gaming machine players
2018-01-01 Mandolfo, Marco; Bettiga, Debora
Co-creation in new product development: Which drivers of consumer participation?
2020-01-01 Mandolfo, Marco; Chen, Shan; Noci, Giuliano
Commissioning neuromarketing: what do practitioners need to consider?
2021-01-01 Mandolfo, Marco; Bettiga, Debora; Lamberti, Lucio; Noci, Giuliano
Consumer Adoption of Digital Technologies for Lifestyle Monitoring
2019-01-01 Gastaldi, L.; Lettieri, E.; Mandolfo, Marco
Designing for Self-awareness: Evidence-Based Explorations of Multimodal Stress-Tracking Wearables
2021-01-01 Chianella, Riccardo; Mandolfo, Marco; Lolatto, Riccardo; Pillan, Margherita
Do not forget about the price tag! A neuroscientific approach to delve into the influence of colour and price reduction on product perception
2019-01-01 Mandolfo, Marco; Lamberti, Lucio
Exploration of the physiological response to an online gambling task by frequency domain analysis of the electrodermal activity
2020-01-01 Rocco, G.; Reali, P.; Lolatto, R.; Tacchino, G.; Mandolfo, M.; Mazzola, A.; Bianchi, A. M.
Find me if you can. Assessing visual and auditory product placement disclosures in online music videos
2022-01-01 Mandolfo, M.; Di Dalmazi, M.; Lamberti, L.
Fix it or buy it? Exploring the emotional drivers of consumer decisions to repair a durable good
2022-01-01 Bettiga, D.; Mandolfo, M.; Di Paolo, F.; Noci, G.
How did you feel during the navigation? Influence of emotions on browsing time and interaction frequency in immersive virtual environments
2022-01-01 Mandolfo, Marco; Baisi, Francesco; Lamberti, Lucio
How do affective states influence browsing in immersive virtual environments? Empirical insights into cognitive and neurophysiological drivers of interactive behaviours
2021-01-01 Mandolfo, Marco; Baisi, Francesco; Lamberti, Lucio
If I feel it, I buy it. How sense of Presence can influence consumer behaviour in the Metaverse
2022-01-01 Di Dalmazi, M.; Di Paolo, F.; Mandolfo, M.; Lamberti, L.
Influence of gamification on consumers’ cognitive, affective, and behavioral responses
2022-01-01 Bettiga, Debora; Mandolfo, Marco; Noci, Giuliano
Influence of Sales Promotion on Impulse Buying: A Dual Process Approach
2022-01-01 Mandolfo, Marco; Bettiga, Debora; Lamberti, Lucio; Noci, Giuliano
Influence of Technostress on Work Engagement and Job Performance During Remote Working
2022-01-01 Di Dalmazi, M.; Mandolfo, M.; Stringhini, C.; Bettiga, D.
Investigating the effect of price tag colours on cortical, cardiac and ocular responses
2021-01-01 Bettiga, Debora; Mandolfo, Marco; Lolatto, Riccardo; Lamberti, Lucio
Measuring the experience in the metaverse: A conceptual and methodological review of consumer presence in immersive virtual environments
2022-01-01 Di Dalmazi, M.; Di Paolo, F.; Mandolfo, M.; Lamberti, L.
Now you see me. Evaluating visual and auditory brand placement disclosures in music videos
2022-01-01 Mandolfo, Marco; Di Dalmazi, Michele; Lamberti, Lucio
Past, Present, and Future of Impulse Buying Research Methods: A Systematic Literature Review
2021-01-01 Mandolfo, M.; Lamberti, L.