RE.PUBLIC@POLIMI pubblicazioni di ricerca del Politecnico di Milano

LAMBERTI, LUCIO
 Distribuzione geografica
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Continente #
NA - Nord America 4.530
EU - Europa 3.582
AS - Asia 1.326
AF - Africa 76
SA - Sud America 63
OC - Oceania 59
Continente sconosciuto - Info sul continente non disponibili 6
Totale 9.642
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Nazione #
US - Stati Uniti d'America 4.407
IT - Italia 1.479
DE - Germania 392
SE - Svezia 339
GB - Regno Unito 308
SG - Singapore 244
VN - Vietnam 175
UA - Ucraina 148
CN - Cina 142
IN - India 141
FI - Finlandia 128
ID - Indonesia 128
CA - Canada 114
IE - Irlanda 106
AT - Austria 104
ES - Italia 102
NL - Olanda 92
CH - Svizzera 87
FR - Francia 73
PH - Filippine 73
MY - Malesia 66
HK - Hong Kong 55
AU - Australia 50
BE - Belgio 47
JP - Giappone 39
PK - Pakistan 38
TR - Turchia 34
BG - Bulgaria 31
JO - Giordania 30
KR - Corea 29
TW - Taiwan 28
BR - Brasile 27
PT - Portogallo 23
IR - Iran 22
TH - Thailandia 21
CO - Colombia 16
RU - Federazione Russa 16
EE - Estonia 15
KE - Kenya 15
ZA - Sudafrica 14
RO - Romania 13
LT - Lituania 11
DK - Danimarca 10
LK - Sri Lanka 10
AE - Emirati Arabi Uniti 9
CL - Cile 9
SI - Slovenia 9
CZ - Repubblica Ceca 8
EG - Egitto 8
HU - Ungheria 8
NP - Nepal 8
NZ - Nuova Zelanda 8
PE - Perù 8
BD - Bangladesh 7
HR - Croazia 7
BJ - Benin 6
GR - Grecia 6
IL - Israele 6
IQ - Iraq 6
PL - Polonia 6
CI - Costa d'Avorio 5
LV - Lettonia 5
NG - Nigeria 5
EU - Europa 4
GH - Ghana 4
MU - Mauritius 4
MX - Messico 4
AR - Argentina 3
DO - Repubblica Dominicana 3
MA - Marocco 3
MO - Macao, regione amministrativa speciale della Cina 3
RS - Serbia 3
SA - Arabia Saudita 3
A1 - Anonimo 2
BB - Barbados 2
BW - Botswana 2
DZ - Algeria 2
ME - Montenegro 2
NO - Norvegia 2
QA - Qatar 2
TN - Tunisia 2
UG - Uganda 2
AZ - Azerbaigian 1
BY - Bielorussia 1
CY - Cipro 1
ET - Etiopia 1
FJ - Figi 1
KG - Kirghizistan 1
KH - Cambogia 1
KZ - Kazakistan 1
MV - Maldive 1
NA - Namibia 1
SK - Slovacchia (Repubblica Slovacca) 1
TZ - Tanzania 1
UZ - Uzbekistan 1
ZW - Zimbabwe 1
Totale 9.642
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Città #
Fairfield 450
Santa Clara 396
Woodbridge 388
Ashburn 365
Milan 314
Chandler 300
Houston 261
Wilmington 247
Ann Arbor 225
Singapore 183
Seattle 166
Cambridge 153
Boardman 146
Dublin 101
Ottawa 89
Vienna 89
Medford 85
Jacksonville 78
Lawrence 77
Dearborn 75
Dong Ket 71
Redwood City 67
Jakarta 64
Bern 61
Rome 61
Helsinki 58
Beijing 45
Frankfurt am Main 43
Málaga 37
London 33
Valencia 31
San Diego 30
Amman 28
Amsterdam 28
Brussels 27
Florence 27
Vaiano Cremasco 27
Des Moines 26
New York 19
Kuala Lumpur 18
Los Angeles 18
Munich 18
Redmond 18
Taipei 18
Tokyo 18
São Paulo 17
Bari 16
Istanbul 16
Pisa 16
Columbus 15
Hyderabad 15
Ingolstadt 15
Bareggio 14
Bath 14
Ho Chi Minh City 14
Tallinn 14
Bergamo 13
Birmingham 13
Da Nang 13
Napoli 13
Turin 13
Central 12
Madrid 12
Norwalk 12
Miami 11
Nonthaburi 11
Southampton 11
Washington 11
Bandra 10
Berlin 10
Bracciano 10
Central District 10
Dallas 10
Glasgow 10
Hanoi 10
Karachi 10
Kolkata 10
Manila 10
Nairobi 10
Opera 10
Shanghai 10
Adelaide 9
Delhi 9
Paris 9
Preserje pri Komnu 9
Zoppola 9
Alessandria 8
Bandung 8
Brescia 8
Chuo 8
Delft 8
Hamburg 8
Karlsruhe 8
Lappeenranta 8
Lüneburg 8
Manchester 8
Münster 8
Naples 8
Afragola 7
Ancona 7
Totale 5.675
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Nome #
SME fashion brands and social media marketing: From strategies to actions 689
Il Marketing Esperienziale come elemento incentivante all’instaurazione di rapporti di collaborazione lungo la supply-chain: un’indagine esplorativa nel contesto dei beni di lusso. 414
See me, feel me, impulse buy me. An analysis of physiological and behavioural responses to unplanned and impulsive online purchases 351
Do not forget about the price tag! A neuroscientific approach to delve into the influence of colour and price reduction on product perception 286
Assessing consumer emotions toward new products: application of physiological and self-reported methods 277
Customer centricity: The construct and the operational antecedents 197
What makes fashion consumers “click”? Generation of eWoM engagement in social media 192
Integrated data analysis for the quantification of emotional responses during video observation 176
Anticipated and anticipatory happiness in product decision-making process 176
Entering the dragon's nest: exploring Chinese upper-class consumers' perception of luxury 175
Ambient UX Research: User Experience Investigation Through Multimodal Quadrangulation 165
Multichannel marketing: the operational construct and firms’ motivation to adopt 162
Individuals’ adoption of smart technologies for preventive health care: a structural equation modeling approach 157
Investigating social motivations, opportunity and ability to participate in communities of virtual co-creation 151
N-REL: A comprehensive framework of social media marketing strategic actions for marketing organizations 150
Do mind and body agree? Unconscious versus conscious arousal in product attitude formation 139
Does one design fit them all? Study of drivers of co-creation interest along different consumer segments 136
Exploring the role of anticipated emotions in product adoption and usage 136
Do mind and body agree? Unconscious versus conscious emotions in product attitude formation. 130
Exploring the adoption process of personal technologies: A cognitive-affective approach 126
Benefits sought by citizens and channel attitudes for multichannel payment services: Evidence from Italy 117
Commissioning neuromarketing: what do practitioners need to consider? 117
Exploration of Web-Sites Affects Autonomic Responses Related to Unconscious Emotions 111
Does one tool fit them all? Study of consumers traits influence on preferred tools, motivations and inhibitors to co-creation participation 108
Influence of Sales Promotion on Impulse Buying: A Dual Process Approach 108
Assessing and monitoring the performances of a sustainable event 103
Consumers Emotional Responses to Functional and Hedonic Products: A Neuroscience Research 102
Building a rationale for co-creation with customers and suppliers: an exploratory study 100
CSR practices and corporate strategy: evidence from a longitudinal case study 97
Il Marketing Esperienziale come elemento incentivante all’instaurazione di rapporti di collaborazione lungo la supply-chain: un’indagine esplorativa nel contesto dei beni di lusso 95
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Exploring the uniqueness in the approach of medium-sized companies to CSR 95
A Sino-European Comparison of the Exhibition and Convention Industry 91
Crowd Size and Crowdsourcing Performances in Online Ideation Contests 91
Marketing strategy and marketing performancemeasurement system: Exploring the relationship 86
The supply chain management - marketing interface in product development: an exploratory study 86
Exploring management control in radical innovation projects 84
RENL: A Framework for Social Media Marketing Strategy 84
Future-Oriented Happiness: Its Nature and Role in Consumer Decision-Making for New Products 84
Special issue editorial: Managing the supply chain management–marketing interface 84
Dalla Moda del Verde alla Moda Verde 83
Mega-events as drivers of community participation in developing countries: The case of Shanghai World Expo 83
Towards a user-centric e-government service design: evidences from Italy 83
Gaining legitimacy in converging industries: Evidence from the emerging market of functional food 81
Consumer Adoption of Digital Technologies for Lifestyle Monitoring 81
From management accounting to strategic management accounting in the public sector: a Balanced Scorecard for e-government projects 79
Marketing power and CMO power: could market orientation break the link? An exploratory case study 77
The supply chain management-marketing interface in product development: an exploratory study 76
Fashion in Actions on Social Media – Spanish SME Fashion Brands Case Studies 76
The relationship between CSR and corporate strategy in medium-sized companies: evidence from Italy 74
Perceptions in luxury consumption among the Chinese consumers in four different cities 74
Case Study on Eastern European Convention and Exhibtion Industry 73
The more the better? Crowds and NPD performances in a creative crowdsourcing platform. 71
New Business Models in Health Care: Consumers’Technology Acceptance and Willingness To Pay for an eHealth Service for cardiovascular prevention. 70
Looking for the cocreators: Exploring the antecedents of customer willingness to participate in cocreation 70
Antecedents and consequences of firms' multichannel marketing practice. 69
If I feel it, I buy it. How sense of Presence can influence consumer behaviour in the Metaverse 68
Segmenting Chinese Tourists by the Expected Experience at Theme Parks 68
How did you feel during the navigation? Influence of emotions on browsing time and interaction frequency in immersive virtual environments 65
A Sino-European Comparison of the Exhibition and Convention Industry 64
Does one design fit them all? Study of consumers traits influence on preferred tools, motivations and inhibitors to co-creation participation. 63
Measuring the experience in the metaverse: A conceptual and methodological review of consumer presence in immersive virtual environments 60
Technology adoption and the value of consumer experience: toward an integrated model. 60
Now you see me. Evaluating visual and auditory brand placement disclosures in music videos 59
Exploring Performance Measurement and Management Control in Radical Innovation Projects 58
Examining Advertising Blindness in Metaverse: An Investigation on the Perception of Ads in Virtual Environments 57
The role of online customer experience in NPD: an exploratory study in the toy sector 57
The Impact of Customer-centric Strategies on Marketing Performance Measurement Systems: an Exploratory Study. 57
Marketing strategy and corporate social responsibility: towards a convergence in the healthy food market to boost market innovation and corporate value 56
The supply chain management-marketing interface in product development: An exploratory study 56
The supply chain management - marketing interface in dynamic contexts: an exploratory study 55
RENL: A Framework for Social Media Marketing Strategy 54
Management control in radical innovation projects: evidence from a multiple case study. 54
Understanding the influence of anticipated emotions on personal devices adoption and usage 53
How to build legitimacy through sustainable Supply Chain Management 50
Past, Present, and Future of Impulse Buying Research Methods: A Systematic Literature Review 50
Enlightenment of the Development of Eastern European Convention and Exhibition Industry 49
Investigating the effect of price tag colours on cortical, cardiac and ocular responses 49
How do affective states influence browsing in immersive virtual environments? Empirical insights into cognitive and neurophysiological drivers of interactive behaviours 47
Exploring the Strategic Orientations of a Service-Centred View of the Firm 45
From Management Accounting to Strategic Management Accounting: a Balanced Scorecard for E-government Projects 45
Your ad is ignored. Applying consumer neuroscience to investigate advertising blindness in the metaverse 44
Perché fare CSR? La teoria della legittimazione 43
Outline to Eastern European Convention Economy. 42
Macroscopic Analysis of Russian & Czechoslovakian Convention Economy. 42
Perché fare CSR? La visione manageriale 42
Technology adoption news and corporate reputation: sentiment analysis about the introduction of Bitcoin 42
Outline to Russian & Czechoslovakian Convention and Exhibition Industry 41
Online experience as a level of customer involvement in NPD: an exploratory analysis and a research agenda 41
Improving the Supply Chain - Marketing interface, translating the Voice of the Customer into processes 39
Exploring Advertising Blindness in the Metaverse: An Empirical Investigation Using Consumer Neuroscience 37
Framing influencer marketing in the funnel: an elaboration likelihood model perspective and a research agenda 37
The impact of co-creation adoption strategies in NPD on the strategic orientation-firm performance relationship 36
360-degree virtual tours in destination marketing: A multi-method approach exploring the effects of presence and emotions on intention to visit 34
Segmenting e-government users to improve market penetration and social effectiveness: Evidence from Italy 34
Assessing and monitoring the performances of a sustainable event. 30
Product attachment: an empirical investigation of the visceral, behavioral, and reflective components 29
Find me if you can. Assessing visual and auditory product placement disclosures in online music videos 28
How information technologies can support the integration between supply chain and marketing 27
Four strategies to drive the metaverse business transformation 26
Totale 9.636
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Categoria #
all - tutte 28.037
article - articoli 12.578
book - libri 526
conference - conferenze 11.914
curatela - curatele 0
other - altro 0
patent - brevetti 0
selected - selezionate 0
volume - volumi 2.858
Totale 55.913
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Totale Lug Ago Sett Ott Nov Dic Gen Feb Mar Apr Mag Giu
2019/20201.028 0 0 0 0 0 167 197 136 169 96 162 101
2020/20211.264 125 56 96 70 133 103 89 95 86 132 77 202
2021/20221.261 53 95 104 62 281 57 73 85 69 72 94 216
2022/20231.518 219 154 144 85 121 145 80 100 163 101 90 116
2023/20241.345 86 127 69 105 107 117 118 65 99 189 54 209
2024/20251.151 81 53 147 99 495 276 0 0 0 0 0 0
Totale 9.853