Materials selection for food processing professional appliances

Professional appliances are characterized by an intense use in harsh environments; therefore, they need to communicate, through materials sensorial attributes, robustness and reliability. During their lifetime, professional appliances face specific chemical compatibility problems related to daily contact with food chemicals and detergent compounds compliance, and to misuse practices. These products are developed as tailor-made solutions, designed to satisfy both client needs and usability, even in very specific operative conditions. For this reason, they are developed on one hand through a performance driven technical design process, and on the other through a sensorial oriented materials selection, to improve the user experience with the product. From the Ashby method, the implementation of a flexible materials selection process, able to match sensorial attributes with the real products performances, needs for improvements, due to the highly competitive professional appliances market. The most common design approach in the industrial production of business to business market appliances sees the designer and the engineer as separate figures, which compel respectively to the aesthetical and emotional issues and to the technical and performances requirements. Both these figures operate materials selection with two different perspectives: the lack of communication among the two roles is often due to the different levels of analysis of the process. Electrolux Professional is trying to overcome this limit using an innovative approach, being an appropriate environment to test new solutions. A unique selection method applied to real products, able to couple qualitative and quantitative properties, and to consider both the modification of the technical and chemical properties and the material sensorial perceptions along the products life, can be the driving force of an innovative materials selection approach. The related design process will be then integrated to reach in a unique step a concept that satisfies both the technical performances and the user perception requirements.