Gamification Approaches and Assessment Methodologies for Occupants’ Energy Behavior Change in Buildings: A Systematic Review

With the trend of achieving both energy efficiency in buildings and occupants’ comfort, gamification strategies have started to be developed and applied as incentive mechanisms to increase social interaction and facilitate human energy behavior transformation. In this article, 306 published papers are reviewed, and 21 studies are identified to determine the challenges and potential for the development of gamification strategies to improve building energy efficiency. Specifically, this work reviews the implementation techniques of gamification and methods to assess the impact of gamification mechanisms on human energy behavior changes. This analysis demonstrates that, firstly, the choice of an optimal gamification implementation method should be inherently attuned to the distinct characteristics of the building type and its occupants. Secondly, it is imperative to strike a judicious balance between extrinsic and intrinsic motivations, in which customization of gamification design elements are based on users’ unique personality traits and preferences, to properly tailor gamification mechanisms. Thirdly, integrating a fusion of quantification of energy savings and qualitative interpretation of user behaviors to improve the energy efficiency in buildings is essential for a more holistic understanding of the impact of gamification on users’ energy related behavior change. The findings indicate that gamification techniques can enable the effective reduction of energy consumption in buildings.