Changing heritage

The paper deals with changing processes of the cultural heritage through different perspectives: how the power of the change can be recognized both in the historic art masters approach and in their representations? How these historic art masters have triggered iconographic and conceptual agents of innovation? How Design for Cultural Heritage can envision new sustainable scenarios taking into account sociopolitical, cultural and climatic changes? In this complex context and age, what are new models of cultural experiences? What is the role of digital in museums transformation? Herein we will explore new definitions of contemporary museology and museography, like the digitally mature museum.