An answer to the complex representation of territory. The fertile ground of mnemotopes and design ofcommunication

The present article aims to be part of the multidisciplinary debate on the relationship between places and memory. It intends to investigate mnemotopes as cultural objects of vertical interpretation of the memory-place axis, capable of including the tension between places of memory and memory of places. After the analysis of selected mnemotopes, the article will focus on the important role of Design of Communication as a mediator of territorial past through significant examples of existing artifacts and projects. A mnemotopic communication, founded on geolocalized map-based systems, can interpret the stratification of places and succeed in translating and reactivating their memories. These practices can be useful to understand how the perception of the places of memory changes over time, reflecting on their entrance into contemporaneity. Mnemotopic communication design can be therefore a valid cultural practice and fertile ground for creative entities.