From Dissemination to Engagement and Action: the Ethics of Communication Design

Disseminating & Communicating. Through its media dimension, communication design is a determining factor in the production, organization, sharing and diffusion of knowledge. Acting on the perception (from visibility to understanding) of various kinds of phenomena (social, scientific, cultural, economic...), it facilitates orientation, access, positioning and decision-making processes by impacting directly on the behavior of the various stakeholders. In this framework, the convergence and integration of different media, formats and languages contributes to how well information is understood, shared and communicated. It generates shared spaces for the interaction and participation; its tools and artifacts facilitate recognition of the actors in play and help to develop a culture of constructive criticism and active participation in social life, work and politics With this in view, how does communication design operate and in what problem areas? What are the tools and processes it brings into play?