This paper presents a strategic and service design approach to create scenarios for regional projects through an action-research strategy. The intent is to reflect on the basis of an on-going project, insisting on the Agricultural Park South Milano, lightening the actions taken and their contributions to the scenario building process. Starting from a brief introduction on the shifting in the orientation of the design discipline from a single product or service to a more systemic approach on places development, the essay describes an on-going project in which the method is applied. Then an analysis of the specific actions, tools and results is carried out leading to a twofold contribution: on one side the method’s structure is better outlined, supporting the planning of future activities; on the other hand specific collaboration schemes, for service provision, between producers are defined.

Creating Scenarios for Regional Projects.Service design for multifunctional and collaborative food networks.

CANTU', DARIA;SIMEONE, GIULIA
2012-01-01

Abstract

This paper presents a strategic and service design approach to create scenarios for regional projects through an action-research strategy. The intent is to reflect on the basis of an on-going project, insisting on the Agricultural Park South Milano, lightening the actions taken and their contributions to the scenario building process. Starting from a brief introduction on the shifting in the orientation of the design discipline from a single product or service to a more systemic approach on places development, the essay describes an on-going project in which the method is applied. Then an analysis of the specific actions, tools and results is carried out leading to a twofold contribution: on one side the method’s structure is better outlined, supporting the planning of future activities; on the other hand specific collaboration schemes, for service provision, between producers are defined.
2012
CONFERENCE PROCEEDINGS ServDes.2010 EXCHANGING KNOWLEDGE
9789175197708
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/11311/580163
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