Communication Design and Gender Cultures. Disciplinary identity and interconnections

The text addresses the work undertaken which has evolved progressively, it has been strengthened over the years by intersecting research experiences with teaching experiences, both aimed at developing tools to reinforce self-reflective processes and to establish a design approach centered on awareness. This orientation, in fact, reaffirms a perspective of responsibility that should be a prerequisite for communication in general, but becomes an indispensable characteristic when it involves gender issues, with the goal of not only overcoming but also counteracting the generation of discriminatory iconic texts and their transmission.