The essay presents the exhibition "Carlo De Carli. Corollario" through the adoption of the storyboard, a tool traditionally used in cinema and comics, understood as a form of sequential visual narration capable of describing, step by step, the development of a story. In this case, the story is that of the exhibition project itself: its motivations, structure, and the curatorial and exhibition design choices that guided its construction and representation. This approach aims to shift attention from the final outcome—the exhibition—to the design process that generates it, highlighting its complexity, its collective nature, and the need for continuous adjustments and redefinitions of communicative objectives at both the curatorial and installation levels. The text is therefore organized into written and illustrated sequences, in which the flow of design thinking corresponds to the progression of images, making explicit and readable the stages that led to the realization of the exhibition.
Il saggio racconta la mostra "Carlo De Carli. Corollario" attraverso l’adozione dello storyboard, strumento tipicamente impiegato nel cinema e nel fumetto, inteso come narrazione per immagini sequenziali capace di descrivere, passo dopo passo, lo sviluppo di una storia. In questo caso, la storia è quella del progetto espositivo: le sue motivazioni, la sua struttura, le scelte curatoriali e allestitive che ne hanno guidato la costruzione e la rappresentazione. L’approccio mira a spostare l’attenzione dall’esito finale della mostra al processo progettuale che la genera, evidenziandone la complessità, il carattere collettivo e la necessità di continui aggiustamenti e ridefinizioni degli obiettivi comunicativi. Il testo è quindi organizzato in sequenze scritte e illustrate, in cui il fluire del pensiero progettuale trova corrispondenza nello scorrere delle immagini, rendendo espliciti e leggibili i passaggi che hanno condotto alla realizzazione della mostra.
Storyboard di una mostra / Exhibition storyboard
L. Ottolini;Y. Mastromattei
2025-01-01
Abstract
The essay presents the exhibition "Carlo De Carli. Corollario" through the adoption of the storyboard, a tool traditionally used in cinema and comics, understood as a form of sequential visual narration capable of describing, step by step, the development of a story. In this case, the story is that of the exhibition project itself: its motivations, structure, and the curatorial and exhibition design choices that guided its construction and representation. This approach aims to shift attention from the final outcome—the exhibition—to the design process that generates it, highlighting its complexity, its collective nature, and the need for continuous adjustments and redefinitions of communicative objectives at both the curatorial and installation levels. The text is therefore organized into written and illustrated sequences, in which the flow of design thinking corresponds to the progression of images, making explicit and readable the stages that led to the realization of the exhibition.| File | Dimensione | Formato | |
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Storyboard di una mostra_Mastromattei_Ottolini.pdf
Accesso riservato
Descrizione: Saggio
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Publisher’s version
Dimensione
1.6 MB
Formato
Adobe PDF
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1.6 MB | Adobe PDF | Visualizza/Apri |
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