Organizations often face challenges in exploiting the opportunities of digital technologies due to a technology-centric focus that overlooks user value. This study explores how organizations can develop artificial intelligence (AI)-based solutions from a human-centered perspective. An in-depth case study of two projects that use both design thinking and technology development to adopt AI solutions yielded a new hybrid approach, which we call the 4S Model. The 4S Model, which combines design thinking and technology development approaches for adopting AI-based solutions, draws on the theoretical lens of microfoundations, defining (1) the process phases (storming, solving, scoping, scaling); (2) the individualsinvolved (designers, technology experts, users); and (3) the structure and tools required (blueprint, pilot AI solutions, façadeprototyping). The 4S Model provides guidelines for organizations seeking to apply design thinking to the deployment of AI.
The 4S Model for AI Adoption Integrating Design Thinking and Technology Development
Magistretti, Stefano;Legnani, Martina;Pham, Cristina Tu Anh;Dell'Era, Claudio
2024-01-01
Abstract
Organizations often face challenges in exploiting the opportunities of digital technologies due to a technology-centric focus that overlooks user value. This study explores how organizations can develop artificial intelligence (AI)-based solutions from a human-centered perspective. An in-depth case study of two projects that use both design thinking and technology development to adopt AI solutions yielded a new hybrid approach, which we call the 4S Model. The 4S Model, which combines design thinking and technology development approaches for adopting AI-based solutions, draws on the theoretical lens of microfoundations, defining (1) the process phases (storming, solving, scoping, scaling); (2) the individualsinvolved (designers, technology experts, users); and (3) the structure and tools required (blueprint, pilot AI solutions, façadeprototyping). The 4S Model provides guidelines for organizations seeking to apply design thinking to the deployment of AI.File | Dimensione | Formato | |
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