In a scenario that reveals an ever-increasing competitiveness between territory, cities, geographic areas and territorial systems, the real estate operators are engaged in important relaunch and requalification activities. They are aware that in the competition between urban areas there are awards more dynamic "systems" able to combine the safeguarding of one's own territory with the hypotheses of redevelopment. The redevelopment foresees at the base of the design a regeneration process of the existing buildings in response to the new market needs and in line with the sustainability and circular economy vision. The paper, through a multiscalar approach, from a macro-territorial and metropolitan level up to the level of the neighborhood, will represent a scenario of the economic dynamics and the territorial structure in which the cities in the last twenty years and will illustrate the case study of an important recovery project of disused industrial area. The regeneration process to create a multipurpose center designed for the service industry and for leading consumer and B2B companies will be described. The integrated campus, a former industrial complex of more than 29,000 sqm fully regenerated, is 100% Carbon Free and 3 buildings has the LEED Gold certification.
From a disused industrial area to an innovative sustainable campus in Milan
L. Baiardi;M. Morena
2021-01-01
Abstract
In a scenario that reveals an ever-increasing competitiveness between territory, cities, geographic areas and territorial systems, the real estate operators are engaged in important relaunch and requalification activities. They are aware that in the competition between urban areas there are awards more dynamic "systems" able to combine the safeguarding of one's own territory with the hypotheses of redevelopment. The redevelopment foresees at the base of the design a regeneration process of the existing buildings in response to the new market needs and in line with the sustainability and circular economy vision. The paper, through a multiscalar approach, from a macro-territorial and metropolitan level up to the level of the neighborhood, will represent a scenario of the economic dynamics and the territorial structure in which the cities in the last twenty years and will illustrate the case study of an important recovery project of disused industrial area. The regeneration process to create a multipurpose center designed for the service industry and for leading consumer and B2B companies will be described. The integrated campus, a former industrial complex of more than 29,000 sqm fully regenerated, is 100% Carbon Free and 3 buildings has the LEED Gold certification.File | Dimensione | Formato | |
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Baiardi Morena WORLD_HERITAGE_and_DESIGN_FOR_HEALTH_ con copertina.pdf
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