Planning and Managing Smaller Events. Downsizing the Urban Spectacle

"Planning and Managing Smaller Events: Downsizing the Urban Spectacle" explores the role of smaller scale events in contributing to the renewal and development of urban societies and spaces. This book adopts a case study approach to examine a diverse range of events taking place in towns and cities in Europe, Asia and North America. This volume begins by defining and classifying these kinds of events and then verifying if and how they can provide opportunities for cities and towns without the disadvantages of world-famous large events.