The essay introduces a reflections on design and innovation, as new models of hospitality and exhibition are taking place in a nascent Milanese innovation district. It reflects on what “innovation” means today, about the potentialities of the contamination between analog and digital; it starts from some models and strategies already postulated in economic and marketing fields, that are also useful to innovate the discipline of design.
Innovative stories
D. Crippa;B. Di Prete
2017-01-01
Abstract
The essay introduces a reflections on design and innovation, as new models of hospitality and exhibition are taking place in a nascent Milanese innovation district. It reflects on what “innovation” means today, about the potentialities of the contamination between analog and digital; it starts from some models and strategies already postulated in economic and marketing fields, that are also useful to innovate the discipline of design.File in questo prodotto:
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Design Hostel_def_estratto.pdf
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