The project involved the definition of exteriors, interiors, liveries and headers for the new trains on the Milan Metro lines 1 and 2. The new header design was the result of the desire to strengthen the brand by using the logo as the aesthetic generator of a particular shape. The study of the graphic outer for the exterior of the carriages was developed through highlighting the simplicity of language to give better visibility for the doors. Completely blacks trains were suggested (in addition to red and green ones) because they tend to disappear in the dark environment of the platforms and thus bring out the contrast in the graphics at the openings of the doors in red (line 1) and green (line 2). The interior design aims at simplifying the elements and a rationalization of space.
|Titolo:||Treni Leonardo per ATM Milano - ADI Design Index 2016|
|Data di pubblicazione:||2016|
|Appare nelle tipologie:||07.13 Progetti|
File in questo prodotto:
|ADI Design Index 2016 - 00055.pdf||Estratto del progetto||Publisher’s version||Accesso riservato|
|adi design index giuria 16-18.pdf||Giuria ADI Design Index 2016||N/A||Accesso riservato|
|adi design index criteri 16-18.pdf||Criteri Giuria ADI Design Index 2016||N/A||Accesso riservato|