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Titolo Data di pubblicazione Autore(i) File
Il Marketing Esperienziale come elemento incentivante all’instaurazione di rapporti di collaborazione lungo la supply-chain: un’indagine esplorativa nel contesto dei beni di lusso 1-gen-2006 LAMBERTI, LUCIONOCI, GIULIANOSPILLER, NICOLA
Il Marketing Esperienziale come elemento incentivante all’instaurazione di rapporti di collaborazione lungo la supply-chain: un’indagine esplorativa nel contesto dei beni di lusso. 1-gen-2006 GENTILE, CHIARALAMBERTI, LUCIONOCI, GIULIANOSPILLER, NICOLA
From Management Accounting to Strategic Management Accounting: a Balanced Scorecard for E-government Projects 1-gen-2006 LAMBERTI, LUCIONOCI, GIULIANO
The role of online customer experience in NPD: an exploratory study in the toy sector 1-gen-2007 LAMBERTI, LUCIONOCI, GIULIANO
The Impact of Customer-centric Strategies on Marketing Performance Measurement Systems: an Exploratory Study. 1-gen-2007 LAMBERTI, LUCIONOCI, GIULIANO
From management accounting to strategic management accounting in the public sector: a Balanced Scorecard for e-government projects 1-gen-2007 LAMBERTI, LUCIONOCI, GIULIANO
A Sino-European Comparison of the Exhibition and Convention Industry 1-gen-2007 LAMBERTI, LUCIONOCI, GIULIANO +
Marketing strategy and corporate social responsibility: towards a convergence in the healthy food market to boost market innovation and corporate value 1-gen-2007 LAMBERTI, LUCIOLETTIERI, EMANUELEPINI, FABRIZIO MARIA
A Sino-European Comparison of the Exhibition and Convention Industry 1-gen-2007 LAMBERTI, LUCIONOCI, GIULIANO +
Case Study on Eastern European Convention and Exhibtion Industry 1-gen-2009 LAMBERTI, LUCIONOCI, GIULIANO +
Exploring Performance Measurement and Management Control in Radical Innovation Projects 1-gen-2009 CHIESA, VITTORIOFRATTINI, FEDERICOLAMBERTI, LUCIONOCI, GIULIANO
Online experience as a level of customer involvement in NPD: an exploratory analysis and a research agenda 1-gen-2009 LAMBERTI, LUCIONOCI, GIULIANO
Outline to Russian & Czechoslovakian Convention and Exhibition Industry 1-gen-2009 LAMBERTI, LUCIONOCI, GIULIANO +
Exploring management control in radical innovation projects 1-gen-2009 CHIESA, VITTORIOFRATTINI, FEDERICOLAMBERTI, LUCIONOCI, GIULIANO
Outline to Eastern European Convention Economy. 1-gen-2009 LAMBERTI, LUCIONOCI, GIULIANO +
Marketing power and CMO power: could market orientation break the link? An exploratory case study 1-gen-2009 LAMBERTI, LUCIONOCI, GIULIANO
Macroscopic Analysis of Russian & Czechoslovakian Convention Economy. 1-gen-2009 LAMBERTI, LUCIONOCI, GIULIANO +
Enlightenment of the Development of Eastern European Convention and Exhibition Industry 1-gen-2009 LAMBERTI, LUCIONOCI, GIULIANO +
Assessing and monitoring the performances of a sustainable event 1-gen-2009 Lamberti, L.Noci, G. +
CSR practices and corporate strategy: evidence from a longitudinal case study 1-gen-2009 LAMBERTI, LUCIOLETTIERI, EMANUELE
Mostrati risultati da 1 a 20 di 86
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